The most successful freight transport companies almost always share one common denominator—they not only are involved in an online freight exchange, but they are also able to harness every bit of opportunity and advantage such an exchange offers them. If you’re thinking about joining one, here are three important things you should know about such exchanges in order for you to take full advantage of your membership.
In this day and age, no business organisation can thrive as a lone wolf—everyone needs partnerships and alliances and, sometimes, the best partnerships are those made with your own competitors. When you join a freight exchange in any capacity, you will immediately realise why so many companies consider it as a crucial part of their business. The convenience of finding potential customers and clients without having to go door to door or posting an expensive advertisement has almost unlimited advantages. You should consider such an exchange as an active, dynamic microcosm, where every player is looking to forge a deal. This means wasted effort and time are, understandably, greatly reduced. If you know what you’re doing, you’ll be able to get more business out of the exchange than by engaging in traditional marketing.
True to its name, a freight exchange is a place of highly targeted business—with players from the freight transport industry, as well as customers, who actively peruse the posts for work or services. The availability of a multitude of offers means there is no shortage of good deals around. It is quite common to see companies trying to outdo one another by offering various competitive opportunities. But the bottom line is that the competition here is healthy and dynamic and leaves the final customer with a distinct advantage: the power to choose what best fits their needs.
In the UK alone, there are a huge number of companies working in the freight transport industry—some are new, some are veterans with years or even decades of trade behind them. Regardless of your actual experience in the industry, there are many things you can learn from other organisations, including how they procure new clients and command the loyalty of current ones, how they deal with suppliers, and how they manage the problems that occasionally arise in the conduct of their daily business.
Interacting with other players in the industry via a freight exchange, therefore, gives you a front-row seat to the action in all its immensity. You don’t get curated or filtered information; instead, you receive game-changing and business-evolving tips straight from the horse’s mouth, so to speak. And, most importantly, you can get a more expansive view of the current business landscape by interacting with other like-minded organisations.
Originally posted on July 13, 2017 @ 10:16 am